Paromita Banerjee |
What inspired
your collection Safed Rang part 2?
I always had a fetish
for whites; spotless whites – pristine white uniforms from our
school days, baba's starched white kurta,
new notebooks with their typical smell and crisp white sheets, all had a mystical
effect on me while growing up. To start with a collection moulded
in whites and gold was a perfect way to revisit these cherished memories. The
collection revisits classics, starting from whites, moving over to black and white
and finally bursting out into lots of colour.
Tell us about the
cuts and fabrics you incorporated in your pieces…
We have revisited the archetypes
through this collection. Classic silhouettes like the kurta, bandgala, ghera
angarakha and pajamas that Indian men wear, are all part of our silhouette
story. We have used hand-woven Mangalgiri from the South in weaves of kora -gold, classic black and white
checks and bright checks. As far as the fabric is concerned malkha khadi is what we have been using
for the past few seasons and of course khadi
from Bengal and bits of block prints by
revisiting Mughal motifs like the
Rose paisleys.
What is your
design philosophy?
My philosophy is all about making
simple, effective pieces in a variety of textiles, textures and techniques
that stand the test of time and become classics in your wardrobe.
What new
techniques and materials are you using?
We always try and incorporate new
ways of working with handlooms by keeping the context of the craft constant and
by introducing new looks each season. We never try to change the inherent
nature of each craft or weave. We never loose the essence of the tradition. In
the case of this collection, we have worked with the traditional weaves of
Mangalgiri where we have woven gold zari into
the weaves and come up with a range of kora
-gold and black-white-gold checks. This time we have used woven gold as part of
one of our first stories. We have also been using Malkha khadi for the past two seasons
now. This time the Malkha comes in
the form of colour blocks in palazzo pants, sarees,
etc.
Any suggestions
for budding designers?
What does fashion
mean to you?
Fashion to me is a way of life. It
is not just about good clothes. It is about being who you are and being proud
of it.
How has the
Indian fashion industry shaped your outlook towards fashion over the years?
The Indian fashion industry is a
lot about the glamorous and most of what I see around me caters to the wedding
season or other such similar occasions. But everyday is not about weddings; I
find a huge gap in the market where people want to look good without having to
look like they are going for a wedding. For us and our brand it was always
about following and supporting the weaver’s story and telling our story through
the weaves – that you can make simple and effective clothes that support what
India is all about and still make people look and feel good. It does not
necessarily have to be all about the bling.
What’s in the pipeline for your fans?
More focus on weaves that we have
not yet worked on. Lots of golden bling in the form of a slightly ornate
wedding collection (we have been itching to do gold for a while now!) and of course
a range of footwear in recycled scraps and leftover chindis from our past collections.
Who is your
favourite model?
I don’t know whether they will
qualify as models but I really admire Nandita Das and Konkona Sen Sharma. They
both really carry themselves well and it is their personality that comes out
each time they wear any outfit.
Any fashion
brands that you really adore?
I really admire Fabindia for the
way they have been a part of our everyday existence. Previously it was just
clothes, then it was furniture and now it has sprawled across various substantial
segments like beauty products, organic food, etc. I like their presence
around. I can really associate myself with their aesthetic values.
The average Indian audience does
not always go in for unconventional or experimental designs. They are afraid to
try something new; I have felt it is primarily because they are afraid of what
people will say. Even if some of them might want to try something new or
different they are always wondering if they will look good in it. Fashion and
clothes is all about knowing yourself and how you can carry it with confidence.
You are into
eco-friendly production. However, a lot of people complain that natural
fabrics have become expensive today. What is your take on that?
Natural fabrics are expensive simply because there are not
many takers for it. I think we ourselves are to be blamed if prices are high. The
weaver clusters are dying down because people like you and me are moving onto
newer and more artificial and synthetic options – options sourced from the west
and cheaper alternatives like synthetics. You are paying not just for the
fabric per meter but for the skills of the weaver who weaves the fabric. Think
of this as buying an item, which is eternal and classic and will last you for
years to come; perhaps then you will not feel the pinch. Since there are such limited number
of weavers and weaver communities who are practicing their craft, the prices
for their existing products are becoming high and I would blame us for this
occurrence.
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